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Sello

Help

Product – Brand and manufacturer

On this help page, we will show you how to add manufacturer and brands to your products.


Manufacturer and brand are important pieces of information regarding your product so it is recommended that you add them to your product in Sello. This will be synced to Amazon, Fyndiq v2 and CDON marketplace among others and it also helps with the overall exposure of your product, this will, in turn, make it easier for customers to find it.


To create new brands in Sello, follow these steps (this goes for manufacturers as well):

  1. Log into Sello.
  2. Go to: “Settings”.
  3. Click: “Brands”.
  4. Click: “+Create new”.
  5. Give your brand a name in the field called “Name”.
  6. Click: “Create”.

You are now ready to choose a brand for your product.

Here is how:

  1. Log into Sello.
  2. Go to: “Inventory”.
  3. Click: “Edit” on the product you wish to add a brand to.
  4. In the section called “Details”, you will find to fields: brand and manufacturer.
  5. Click the list and choose your brand.
  6. You can also fill in the manufacturer’s article number below.
  7. Click: “Save”.